01 PROFESSIONAL
MY KNOWLEDGE LEVEL IN SOFTWARE
BRANDING
100%
UI/UX DESIGN
70%
INDESIGN
100%
PHOTOSHOP
100%
ILLUSTRATOR
100%
VIDEO
85%
DIGITAL DESIGN
100%
SOCIAL MEDIA
95%
K
Welcome to my (Kara Hoegh's) portfolio. I am an intentional and creative designer with experience in results-driven marketing and brand design. As a successful photographer and industry professional, I understand firsthand the importance of branding, marketing and audience interaction. I specialize in editorial design and excel at piecing together just the right imagery to tell the whole story.
02 PORTFOLIO
MY LATEST WORK. SEE MORE >
03 Experience
2022 - Present
EQUITRUST LIFE INSURANCE COMPANY
Senior Graphic Designer
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Lead of the Graphic Design team
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Responsible for upholding the overall brand and delivering high quality creative materials
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Manage and oversee the overall design process to ensure that lines are meeting the style plans, sales needs and emerging trends
AMERICAN EQUITY INVESTMENT LIFE
INSURANCE COMPANY
2021-2022
Graphic Designer
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Provided creative direction for Eagle Life Insurance company. ​(A subsidiary of American Equity.)
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Designed a wide range of media including, but not limited to: logos, national ads, brochures, emails, social posts, campaigns and more.
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Met with internal partners to discuss the business objectives, requirements and business needs of the project. Then, developed a design concept to suit their purpose with the ability to pitch concepts to multiple stakeholders.
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Lead production artist in professional growth and day to day tasks.
2018-2021
LESSING-FLYNN
Graphic Designer
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Provided engaging artwork to advance and achieve clients’ goals on time and within budget.
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Daily tasks included: advertisements, social media, illustrations, infographics, logo design, branding, web design, wireframes, print, digital designs and more.
HY-VEE CORPORATION
2016-2018
Graphic Designer
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Designed a wide range of media including, but not limited to: logos, national ads, brochures, vehicle wraps, billboards, digital and direct mail campaigns, and digital media such as infographics, interactive content and digital placements.
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Met with internal partners to discuss the business objectives, requirements and business needs of the project. Then, developed a design concept to suit their purpose with the ability to pitch concepts to multiple stakeholders.
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Lead interns in professional growth and day to day tasks
2016
F&W MEDIA
Graphic Designer
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Assisted the Art Director in managing Fons & Porter magazines.
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Assisted with photo shoots.
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Magazines included: Love of Quilting, Easy Quilts, Quilting Traditions, Jim Shore collections and more.
UI Design
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